Stabilize Income
Ensure predictable ski resort revenue regardless of the weather. WeatherBill coverage can be customized to pay when weather conditions for skiing are poor, such as low snowfall or high temperatures, thus covering revenue gaps due to low skier attendance. You can also purchase weather coverage for storms that hit ski resort feeder cities, restricting travel and discouraging skiers.
Control Costs
Snowmaking costs depend on the weather. Low snow increases operational costs, and warmer temperatures necessitate expensive additives to keep snow on the ground. Control your snowmaking, electricity, operational and maintenance costs with WeatherBill coverage that pays you when the weather is poor for maintaining your slopes.
Grow Sales
Use weather coverage to create unique and headline-grabbing promotions that boost early season-pass sales, off-peak attendance, advance lodging bookings or key weekend and special event attendance. Weather promotions work by offering season pass customers a great ski season or their money back, while WeatherBill provides the coverage to protect your revenue no matter the conditions outside. Weather guarantees and promotions can significantly boost pre-season sales and expand your customer base.
Case Study:
Benefits
- Get paid when high temperatures or low snowfall reduce attendance
- Cover snowmaking, electrical and operational costs
- Guarantee revenue even when storms hit feeders cities
- Increase off-season attendance with weather-based promotions